Witness a comprehensive Documentary on The Story of Content: Rise of the New Marketing

For those of you wondering on the Rise of Content as the new paradigm in Marketing, here comes The Story of Content: Rise of the New Marketing, a new documentary by the Content Marketing Institute. It’s touted as the first comprehensive film of its kind for the industry. It explores the evolution of content marketing through the eyes of the world’s biggest leading brands such as Red Bull, Kraft and Marriott.